Women’s Impact on The Travel Industry
The media tends to place women and women traveling as a travel niche. However, the reality is that women make up most travelers, make up a majority of the tourism workforce, and make more than 80% of the travel decisions.
Below are some interesting statistics about women in the travel industry as well as women traveling:
Women make over 80% of travel decisions according to a recent survey of almost 2,500 women by WayAway (Source)
According to UN Tourism, women make up 54% of the tourism workforce. However, these “jobs are concentrated in lower-skilled, lower-paid, and often informal employment” (Source)
For mature travelers, Road Scholar found that of solo travelers over 50, 85% were women and of those traveling solo, at least 60% were partnered (Source)
Whether you’re partnered or unpartnered, you should know that the number of women traveling is increasing. Solo female travelers continue to grow as well. A significant percentage, 53% of women travel solo because they don’t have someone to travel with. The main reasons for traveling solo are as follows: 1) freedom and flexibility 2) getting away from responsibilities 3)self-care and focusing on themselves (Source)
The travel industry still has a ways to go with gender equality given that many women hold lower-skilled or unpaid positions. However, with the travel industry growing, it’s clear that more women will continue to enter it.
If you’re a woman reading this, you have such worth and impact on how and where you travel. If you want to travel more consciously, think about why you want to travel to this place. Find out what to consider before your trip by reading this post.
